SEO · Local search · Websites · Paid ads

Your competitors are ranking. We make sure you rank higher.

Strategy, search engine optimization, and high-converting websites for law firms across the country — and for local businesses here in Chicago. More visibility, more traffic, more clients. Not more reports.

✦ Founded by a practicing trial lawyer    ✦ One firm per market    ✦ Serving law firms nationwide

What we do

Five disciplines, one goal: dominate the search results that matter to your business.

Every engagement starts with the keywords your customers actually type — then we build the pages, profiles, and campaigns that win them.

Organic growth

Search Engine Optimization

Technical fixes, keyword-mapped page architecture, on-page optimization, and content that earns rankings the honest way. We have never bought a backlink and never will.

Local search

Local SEO & Google Business Profile

Optimize. Rank. Dominate locally. City-level rank tracking, Google Business Profile optimization, citations, and the reviews strategy that puts you in the map pack.

Build

Website Design & Development

Fast, mobile-first WordPress sites built to convert — with the SEO plumbing (schema, speed, structure) done right from day one, not bolted on later.

Paid media

Lead Generation & Paid Ads

Target. Convert. Grow. Google Ads campaigns paired with dedicated landing pages, so every click lands on a page built to turn a search into a phone call.

Content

Content Marketing That Converts

Pillar pages, practice-area guides, video, and blog content mapped to real search demand — written to answer the question and close the lead.

Reporting

Transparent Reporting

Real data, real results. Rankings, traffic, calls, and revenue in one clear monthly view — no vanity metrics, no jargon.

Sites we build and grow

From law firms to travel brands, the same playbook: rank, get found, get chosen.

We run these properties ourselves. The two law firm sites below are our own practice — not client work we are borrowing credit for. Every tactic is tested there before it is ever recommended to a client.

Our own firm · Chicago

Chicago Premier Attorney

Full local SEO program for a criminal defense practice: Google 3-Pack audit, keyword-mapped practice-area pages, dedicated Google Ads landing pages for each charge type, a Spanish-language version of the site for Spanish-speaking clients, and YouTube video as a local-visibility engine.
Local SEO Google Ads landing pages Schema via Rank Math Spanish site YouTube

Our own firm · Chicago

Chicago Premier Lawyer

A companion property built to widen search coverage for the same practice — concise meta titles and descriptions, focus-keyword lists per page, and structured data kept in one place so the two sites reinforce rather than cannibalize each other.
Keyword strategy On-page SEO Structured data

Travel brand · National

My Travel Junkies

A content and video brand built on WordPress: cruise-ship and resort review hubs organized as a real URL hierarchy, YouTube videos with UTM-tagged deep links back to the site, and GA4 tracking that ties every view to a visit.
Content hubs YouTube → site funnel GA4 attribution WordPress + Elementor

How an engagement runs

Four steps from first audit to a site that keeps climbing.

1

Audit

We crawl your site, pull your Search Console and Business Profile data, and map every keyword your competitors rank for that you don’t.

2

Plan

A prioritized roadmap: the technical fixes, the pages to build, the profile changes, and the campaigns — in the order that moves the needle fastest.

3

Build

We do the work: pages, schema, content, ads, listings. You approve; we ship. No hand-offs to a mystery offshore team.

4

Report & refine

Monthly rankings, traffic, calls, and leads in one view. What worked gets doubled; what didn’t gets cut.

Why Baba Yaga

A small shop that runs its own sites — and treats yours the same way.

“In the old stories, Baba Yaga is the one you go to when the ordinary paths have failed. We took the name because that’s usually when businesses call us: after the agency that promised page one delivered a PDF instead.”

Baba Yaga Digital Marketing · Chicago

I

Data-driven strategies

Real search volume, real SERP analysis, real rank tracking — decisions come from the data, not from a template.

II

Transparent reporting

Clear insights, proven results. You see the same dashboards we see, every month.

III

Results that matter

Clients. Revenue. Not impressions. Every campaign is judged on the leads it produced.

IV

A practicing lawyer runs this shop

Baba Yaga was founded by a practicing Cook County trial lawyer who ranked his own criminal defense firm. Our properties are the test bench — nothing is recommended to you that we have not run on ourselves first. It is also why we take only one firm per market and practice area, and why we do not take law firms in Cook, DuPage, Will, Kankakee or Lake County. Your competitors cannot hire us.

Let's grow your business

Ready to rank higher? Start with a free audit.

Tell us your website and the searches you want to win. You’ll get an honest read on where you stand and what it would take — no pitch deck, no pressure.

Emailinfo@babayagadigitalmarketing.com

Phone888-821-4161 (call or text)

Based inChicago, Illinois — serving clients nationwide

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